01
Reports without money
Dashboards show impressions and clicks, not the bookings and sales each ad produced.
// Your growth partner
Every ad. Every platform.Every dirham, accounted for.
Wasla Collective links every campaign to the revenue it creates, then optimises it every minute.
Revenue by ad
Sample reportAdROAS
- G11.3x
Paediatrics – book today
Google Search
- M5.0x
Women's health reel
Meta
- T2.4x
Meet our doctors
TikTok
- S0.6x
Weekend clinic
Snapchat
Paused automatically. Budget moved to Google Search.
Trusted in healthcare, where results matter most.
Cleveland ClinicAbu Dhabi
// The problem
Most marketing stops at clicks. Your business runs on revenue.
02
Budget leaks you can't see
Spend drains into keywords, audiences and placements that never convert.
03
Funnels that break after the click
Unanswered WhatsApps, missed calls, long forms and slow pages lose customers you already paid for.
04
Costly teams doing manual work
Specialists, managers and officers spend days in spreadsheets instead of growing the business.
// Track record
Trusted in healthcare, where results matter most.
131K+
Patient enquiries generated
Forms, calls and WhatsApp
46M+
Paid impressions delivered
Across every platform
870K+
Clicks to client websites
Each one tracked to revenue
Cleveland ClinicAbu Dhabi
6years
Partnering with Cleveland Clinic Abu Dhabi
And counting
Official partners
Meta Developer Partner
Google Partner
TikTok Developer Partner
Shopify Partner
Selected clients
Cleveland ClinicAbu Dhabi
// Our promise
وصلة
wasla /ˈwas.la/ · noun
the link; the connection between two things.
Our promise: see exactly how much money every ad made.
01
Ad click
Platform · campaign · ad · keyword
02
Visit
Landing page · session · source
03
Enquiry
Form · call · WhatsApp
04
Booking or order
Booking ID · order ID
05
Revenue
The amount actually paid
Revenue by ad, across platforms
Sample report| Platform | Ad | Spend | Bookings | Revenue | ROAS |
|---|---|---|---|---|---|
| Google Search | Paediatrics – book today | 12,400 | 186 | 139,500 | 11.3x |
| Meta | Women's health reel | 8,900 | 64 | 44,800 | 5.0x |
| TikTok | Meet our doctors | 5,200 | 21 | 12,600 | 2.4x |
| Snapchat | Weekend clinic | 3,100 | 4 | 2,000 | 0.6x |
Snapchat ad paused automatically and its budget moved to Google Search.
Amounts in AED. Every row traces back to real booking IDs and order values, so budget moves to the ads that make money.
// How we work
Audit first. Then build, track and grow.
// 01 / 05We start here
Audit
- One partner. Strategy, creative, media buying, funnel fixes and revenue tracking in one place.
Selected results from healthcare groups across the UAE and the GCC.
All case studies// Always on
Checks every minute. Adjusts on its own.
1,440
checks on every account, every day
A human team reviews accounts a few times a week. Wasla never sleeps, never takes leave and never misses a spike in spend.
- Budgets shift to winning campaigns
- Bids adjust to conversion value
- Losing ads and keywords paused
- Winning campaigns scaled up
- Negative keywords added
- Audiences refined
- Schedules tuned to peak hours
- Creative rotated when fatigue shows
Optimisation log
Illustrative- 09:17
Audiences refined
Microsoft
- 09:16
Negative keywords added
LinkedIn
- 09:15
Winning campaigns scaled up
Snapchat
- 09:14
Losing ads and keywords paused
TikTok
- 09:13
Bids adjust to conversion value
Meta
- 09:12
Budgets shift to winning campaigns
Google Ads
- 09:11
// Cost
You no longer need an in-house paid ads team.
In-house paid ads team
Adjust the teamPaid media officer
AED 5–8K / month
1Paid media specialist
AED 8–15K / month
1Paid media manager
AED 15–25K / month
1- Visas, insurance, tools, training+ about 30%
≈AED590K
a year, working office hours only
VS
Wasla Collective
- Strategists, media buyers and analysts included
- Our AI platform checks every account every minute
- No hiring, visas, training or turnover
- Reporting in dirhams, not clicks
24/7
one partner, one monthly fee
Salary bands: ReapHR, Dubai marketing salary benchmarks 2026. Annual total uses band midpoints plus an estimated 30% for on-costs.
// Wasla AI
Hours of work, done in minutes.
Traditional
ResearchExcelAnalysisBuildReport→ Days
Wasla
AskAnalyseAct→ Minutes
~10 min
to prepare a multi-campaign Google Ads setup, including keyword research, campaign structure and ad copy. Manually, this takes hours.
Ask Wasla AI
Also works inside ChatGPT and Claude
Ask anything about your accounts…
// Platform ecosystem
One platform. Every channel. One intelligence layer.
40+integrations
Google AdsMeta AdsTikTok AdsSnapchat AdsX AdsLinkedIn AdsYouTube AdsPinterest AdsReddit AdsMicrosoft AdsApple Search AdsAmazon AdsFacebook PagesInstagramTikTok
LinkedIn PagesXYouTubeSnapchatThreadsRedNoteGoogle Business ProfileGoogle Analytics 4Search ConsoleGoogle Tag ManagerLooker StudioMicrosoft ClarityAdjustAhrefsSemrush
ShopifyWooCommerceSallaZidMagentoOdooHubSpotSalesforceZoho CRMWhatsApp BusinessCall trackingWasla AIChatGPTClaude
// Who we are
Wasla means ‘the link’. We link every ad to the money it makes.
Wasla Collective is a performance marketing team with its own AI platform built in. Strategy, creative, media buying, funnel fixes and revenue tracking live in one place, run by one partner.
01
For brands
A complete growth team, without the payroll.
02
For agencies
Plug-in performance marketing under your roof.
03
For both
Proof in dirhams, not dashboards.
// Questions
Good to know
What does Wasla Collective actually do?
We're a performance marketing team with our own AI platform built in. We audit your funnel, fix the leaks, build and run your campaigns across every platform, and report every result in revenue.
How do you connect an ad to revenue?
We follow each click through the landing page and the enquiry — form, call or WhatsApp — to the booking or order and the amount actually paid. Every row in your report traces back to a real booking ID or order value.
Do we have to replace our agency?
No. Agencies plug us in behind their own name through the Wasla Partnership Program, so your current team keeps the creative and the campaigns perform.
Which platforms do you work with?
More than 40 integrations, including Google, Meta, TikTok, Snapchat, LinkedIn, Microsoft and Apple Search Ads, plus GA4, Shopify, HubSpot, Salesforce, Zoho and WhatsApp Business.
How is our data protected?
Every login is confirmed with a one-time email code, only approved company domains can reach your workspace, and people only see the ad and analytics accounts assigned to them.
Which industries do you work in?
Our deepest track record is in healthcare — hospitals, clinics and medical devices across the UAE and the GCC. The same system works for any business that takes bookings, enquiries or online orders.
How do we get started?
With a free audit. We map your funnel, find the wasted spend and show you the revenue behind every campaign.
// Let's talk
See what every ad really earns. Start with a free audit.
We map your funnel, find the wasted spend and show you the revenue behind every campaign.