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// The platform

One intelligence layer for every channel.

The Wasla platform tracks every ad to the revenue it produces, then checks and adjusts every account, every minute.

// Always on

Checks every minute. Adjusts on its own.

1,440

checks on every account, every day

A human team reviews accounts a few times a week. Wasla never sleeps, never takes leave and never misses a spike in spend.

  • Budgets shift to winning campaigns
  • Bids adjust to conversion value
  • Losing ads and keywords paused
  • Winning campaigns scaled up
  • Negative keywords added
  • Audiences refined
  • Schedules tuned to peak hours
  • Creative rotated when fatigue shows
Optimisation log
Illustrative
  • Audiences refined

    Microsoft

    09:17
  • Negative keywords added

    LinkedIn

    09:16
  • Winning campaigns scaled up

    Snapchat

    09:15
  • Losing ads and keywords paused

    TikTok

    09:14
  • Bids adjust to conversion value

    Meta

    09:13
  • Budgets shift to winning campaigns

    Google Ads

    09:12
  • 09:11

// Audit first

We audit the whole journey, then fix every leak.

Discover

Search · Social · Maps · Video

What we fix

Wasted keywords, weak audiences, missing channels

Engage

Landing pages · Website

What we fix

Slow pages, unclear offers, weak calls to action

Contact

WhatsApp · Calls · Forms · DMs

What we fix

Unanswered chats, missed calls, long forms

Convert

Booking engine · Checkout · CRM

What we fix

Broken tracking, drop-offs, no follow-up

Revenue

Paid invoices · Order value

What we fix

No link between the ad and the sale

Danat Al Emarat: Fewer form fields and tested form variations lifted submission rates.

Mediclinic: The booking engine connected every ad click to a booking and to revenue.

// Our promise

وصلة

wasla /ˈwas.la/ · noun

the link; the connection between two things.

Our promise: see exactly how much money every ad made.

  1. 01

    Ad click

    Platform · campaign · ad · keyword

  2. 02

    Visit

    Landing page · session · source

  3. 03

    Enquiry

    Form · call · WhatsApp

  4. 04

    Booking or order

    Booking ID · order ID

  5. 05

    Revenue

    The amount actually paid

Revenue by ad, across platforms

Sample report
PlatformAdSpendBookingsRevenueROAS
Google SearchPaediatrics – book today12,400186139,500
11.3x
MetaWomen's health reel8,9006444,800
5.0x
TikTokMeet our doctors5,2002112,600
2.4x
SnapchatWeekend clinic3,10042,000
0.6x
Snapchat ad paused automatically and its budget moved to Google Search.

Amounts in AED. Every row traces back to real booking IDs and order values, so budget moves to the ads that make money.

// Wasla AI

Hours of work, done in minutes.

Traditional

ResearchExcelAnalysisBuildReport→ Days

Wasla

AskAnalyseAct→ Minutes

~10 min

to prepare a multi-campaign Google Ads setup, including keyword research, campaign structure and ad copy. Manually, this takes hours.

Ask Wasla AI

Also works inside ChatGPT and Claude

Ask anything about your accounts…

// Cost optimisation

Find the wasted spend. Put it back to work.

AED 100K

Total spend

AED 100K

a month across all platforms

Wasted spend found

AED 22K

ads, keywords and audiences with no sales

Reinvested

AED 22K

moved to the campaigns that make money

Result

100%

of the budget working for revenue

Illustrative, based on the 22% found in our audit example. Every account is different — the audit tells you your number.

What Wasla detects

  • Campaigns spending without conversions
  • Poor keywords and search terms
  • Budget reallocation opportunities
  • Campaigns ready to scale
  • CPA and ROAS shifts
  • Funnel drop-offs
  • Channel and campaign efficiency

// Platform ecosystem

One platform. Every channel. One intelligence layer.

40+integrations

Advertising

  • Google Ads
  • Meta Ads
  • TikTok Ads
  • Snapchat Ads
  • X Ads
  • LinkedIn Ads
  • YouTube Ads
  • Pinterest Ads
  • Reddit Ads
  • Microsoft Ads
  • Apple Search Ads
  • Amazon Ads

Social & organic

  • Facebook Pages
  • Instagram
  • TikTok
  • LinkedIn Pages
  • X
  • YouTube
  • Snapchat
  • Threads
  • RedNote
  • Google Business Profile

Analytics & SEO

  • Google Analytics 4
  • Search Console
  • Google Tag Manager
  • Looker Studio
  • Microsoft Clarity
  • Adjust
  • Ahrefs
  • Semrush

Commerce & CRM

  • Shopify
  • WooCommerce
  • Salla
  • Zid
  • Magento
  • Odoo
  • HubSpot
  • Salesforce
  • Zoho CRM

Messaging & AI

  • WhatsApp Business
  • Call tracking
  • Wasla AI
  • ChatGPT
  • Claude

// Security & access

Enterprise-grade control over who sees what.

  1. 01User
  2. 02OTP verification
  3. 03Approved domain
  4. 04Team permissions
  5. 05Authorised accounts

Email OTP authentication

A one-time code confirms every login before anyone gets in.

Domain-level access

Only approved corporate email domains can access your workspace.

Team management

Admins control users, workspaces, accounts and permissions.

Controlled data access

People only see the ad and analytics accounts assigned to them.

// Let's talk

See what every ad really earns. Start with a free audit.

We map your funnel, find the wasted spend and show you the revenue behind every campaign.